Each month, you'll send an Item of Value and cover letter to your agents, potential recruits and business network. This marketing piece provides them with valuable business-building tips, training and strategies that will help them become more productive and profitable.
The purpose of sending Items of Value is to:
- Demonstrate your professionalism and appreciation
- Develop trust and rapport
- Retain your most productive agents
- Remind them that when they come across someone who is thinking about getting into the real estate industry, you are never too busy for their referrals!
Past Item of Value Sample Topics Include:
Working by Referral, Building a Thriving Business Network, Time Management
Working by Referral, Building a Thriving Business Network, Time Management